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June 7, 2010
Right by Nature and Good Apples Announce Expanded Online Shopping
Right by Nature and Good Apples Announce Expanded Online Shopping with over 5,000 products to choose from for Downtown Grocery Pickup and Delivery

PITTSBURGH, PA — June 7, 2010 – Right By Nature, Pittsburgh's largest independent, hometown market, and delivery partner GoodApples.com, announced today the launch of their newly redesigned web sites. These sites reflect the expanded services from the recent merger of both companies in March of this year. The sites now include a comprehensive encyclopedia on health and wellness information, an extensive recipe section, a wide range of natural, organic and top branded mainstream grocery items, as well as fresh produce, health and beauty products, and prepared foods for take home meals. Local customers can now order groceries at their convenience online 24/7 and pickup their order with free curbside loading. Personal "shoppers" on staff pack each order and prepare it for pickup during regular market hours or for delivery to corporate partners through Good Apples. On June 21st home delivery will become available within a 3-mile radius of the Strip District covering all of downtown, and The Hill districts.

Jason Brown, managing partner of the specialty retail team Concept Development Group, who has been working with local investors and purveyors to expand Right by Nature and Good Apples, explained, "The redesigned web sites include our new look and feel, a tenfold expansion of products for our customers to shop online, and a robust recipe and health resource center.  The extensive information on diet and fitness and other health concerns is in line with our mission to be a well-rounded partner for healthy living for the employees of the companies we serve. We are proud of our roots in the historic Strip District and have worked hard to offer what we believe to be the freshest produce in town now combined with educational information to support our customers needs."

In March, Good Apples moved its operations into the Right by Nature Market in the Strip district enabling Good Apples to increase its online offering by thousands of grocery items readily available on the shelves at the Right by Nature Market. The combined purchasing power and already developed relationships with local growers and food manufacturers increased both company's resources.

"Good Apples has always focused on delivery to customers at their workplace as part of the benefits of corporate wellness programs that emphasize fresh, healthy foods. In the weeks ahead our services will include catering delivery services to offices and homes serving the same fresh healthy and delicious ingredients in prepared foods for meetings large and small," said Ellen Goldberg, VP of Business Development for Good Apples.com. "Our corporate customers have grown to trust us for on time, safe delivery of their groceries and fresh foods. When our online catering ordering launches later this month we will be able to provide lunch boxes, platters and drop-off catering for meetings, events and parties for business and residential customers.

For more information, visit www.rightbynaturemarket.com and www.goodapples.com

About Right by Nature

Based in the Strip District in Pittsburgh, PA, Right by Nature is the largest independent, natural and organic grocery market in Pittsburgh. Founded in 2007 with an emphasis on sourcing and providing locally grown and manufactured products as much as possible, RBN has established a reputation for competitively priced organic fresh produce, fresh bakery and natural meats and poultry. In March of this year RBN expanded the grocery department to offer a larger range of organic/ natural selections as well as the top selling mainstream grocery items our customers have been asking for creating the Right by Nature as a Hometown Market, selling organic and original Heinz ketchup side by side.   Also on the premises is the "Right Way Caf" featuring café style sandwiches, salads, a coffee and espresso bar and an on site bakery with fresh breads and pastries made daily. There is an extensive selection of prepared hot and cold buffet-style meals and deli items for take home. The Natural Living department includes a full line of herbal and vitamin supplements, as well as beauty and health and body care products. www.rightbynaturemarket.com

About GoodApples.com

Launched in 2005, Good Apples has delivered into over 300 corporate customers from Pittsburgh to Harrisburg.  During the past 5 years this service has grown from a small purveyor of fresh produce to become the largest online grocer in Pennsylvania. GA offers a full range of grocery products, from premium lean meats and seafood to artisan breads and cheeses, gourmet fresh pasta, dairy and deli selections, an extensive selection of organic groceries and more. GA delivers to 1000's of customer''s monthly offering company's additional benefit to their wellness programs for their employees by providing convenient shopping and delivery  to their workplace. www.goodapples.com

 


MEDIA CONTACT
Right by Nature Market
GoodApples.com
Right by Nature
MediaInquirey@RightbyNatureMarket.com
Or
Ellen Goldberg
egoldberg@goodapples.com

724-579-8948
 
 
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  RIGHT BY NATURE
  2305 Smallman Street
  Pittsburgh, PA 15222
 
Hours:
Open Daily 8 am - 9 pm
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